From December 23, 2011 to January 26, 2012, the toys ran at McDonald's Sweden, opposite Pokémon.
- Twilight Sparkle, December 23-29
- Pinkie Pie, December 23-29
- Applejack, December 30-January 1
- Rainbow Dash, January 6-12
- Fluttershy, January 13-19
From December 23, 2011 to January 26, 2012, the toys ran at McDonald's Sweden, opposite Pokémon.